For $5M+ DTC brands on Shopify Plus
Retention programs that compound for $5M+ DTC brands.
Operator-vetted retention experts for $5M+ DTC brands.
Trusted by retention operators at $5M+ Shopify Plus brands.
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APPS WE VET FOR $5M+ SHOPIFY PLUS BRANDS
Our services
Retention engagements for $5M+ Shopify brands.
Each engagement is scoped around a single named outcome with a defined exit point — not an open-ended retainer. The 8 engagements below cover the retention surface end-to-end.
Subscriptions
Subscription program overhaul
An 8–12 week focused engagement that lifts active subscription % from a stalled 8–14% to a healthy 18–24% — without switching apps.
Explore service
Lifecycle
Lifecycle program rebuild
A 10–14 week engagement that takes Klaviyo + SMS attributed revenue from a stuck 16–22% to a healthy 28–35% — without changing platforms.
Explore service
Loyalty
Loyalty program redesign
A 6–10 week engagement that takes loyalty redemption from a stuck 12–15% to a healthy 22–28% — without switching apps.
Explore service
Reviews
Reviews & UGC program build
Stand up a reviews + UGC program that lifts PDP conversion 18–32% inside two quarters.
Coming soon
Post-purchase
Post-purchase experience overhaul
Turn the post-checkout window into an AOV + LTV lever — tracking, returns, upsell, reviews, all reading as one brand.
Coming soon
Win-back
Win-back program build
Recover 8–14% of dormant subscribers in 90 days with a properly-segmented multi-channel win-back stack.
Coming soon
Measurement
Retention attribution & measurement build
Build the cohort-matched incremental LTV measurement that lets finance approve the retention budget.
Coming soon
Strategy
Retention strategy consulting (fractional)
A fractional senior retention strategist for brands without a head-of-retention hire — quarterly planning + program-level decisions.
Coming soon
Cost guides
Real retention spend, by brand size and workstream.
The cost ranges we send operators privately when they ask how their retention spend compares. No vendor pitches — just the numbers.
Cost guide
Shopify retention costs by brand size
$7K–$60K/month all-in for $5M–$50M+ Shopify Plus DTC brands
All-in retention spend (apps + people + agency) at $5M, $10M, $25M, and $50M+ Shopify Plus DTC brands. Real ranges, not vendor pitches.
See cost guide
Cost guide
Klaviyo cost guide — by profile count and brand size
$150–$8,000/month for $1M–$50M+ Shopify Plus DTC brands
Klaviyo monthly cost by active-profile count at $1M, $5M, $10M, $25M, $50M+ DTC brands. Email + SMS. Annual deal negotiation guidance.
See cost guide
Cost guide
Shopify subscription program cost guide
All-in subscription program cost at $5M+ DTC: subscription app fees, ops staffing, save-the-cancel build, lifecycle integration. Coming soon.
Coming soon
Cost guide
Shopify loyalty program cost guide
All-in loyalty program cost at $5M+ DTC: platform fees, effective program discount, member-only programming, relaunch cycles. Coming soon.
Coming soon
Popular Shopify retention apps
The shortlists we send when operators ask which apps to pick.
- Live
Top 10 Shopify subscription apps for $5M+ DTC brands
- Live
Top 10 Shopify loyalty apps for $5M+ DTC brands
- Live
Top 10 Shopify email & SMS apps for $5M+ DTC brands
- Live
Top 10 Shopify post-purchase apps for $5M+ DTC brands
- Phase 2
Top 10 Shopify churn-prevention apps for $5M+ DTC brands
- Phase 2
Top 10 Shopify referral apps for $5M+ DTC brands
- Phase 2
Top 10 Shopify lifecycle CDP & data apps for $5M+ DTC brands
- Phase 2
Top 10 Shopify reviews & UGC apps for $5M+ DTC brands
- Phase 2
Top 10 Shopify returns apps for $5M+ DTC brands
Resources
Retention research, operator-written.
Operator playbook
Active subscription % is stuck under 15% — what to fix
Your subscription program is live and pulling subs, but active subscription % (= active subscribers / active customers) won’t climb past 12–14%. You’ve been running 12+ months. Sub-revenue keeps growing in absolute terms because total revenue grows — but the % stays stuck. This is the most common subscription failure pattern at $5M–$25M Shopify Plus brands, and it’s almost always structural, not a Klaviyo-flow gap.
Read
Short-form answer
How much does Klaviyo cost at $10M GMV?
At $10M GMV, Klaviyo typically runs $1,200–$3,500/month for email-only, depending on active-profile count. Add another $300–$800/month for Klaviyo SMS if you’re running it natively. Most operators at this scale land between $1,800 and $2,800/month on email alone, with active profile counts of 80K–180K driving the band.
Read
Platform comparison
Shopify Subscriptions (native) vs Recharge
Shopify’s native Subscriptions app is the right zero-decision choice for brands under $3M sub-GMV. Recharge is the right pick everywhere above.
Read
- 28–40%EMAIL + SMS ATTRIBUTED
- 18–28%ACTIVE SUB % @ YR 2
- 14–22 ptsREORDER-RATE LIFT
- 50–70%FAILED-PAYMENT RECOVERY
- 1 BUS. DAYREPLY WINDOW
App ecosystem
40+ retention apps we vet.
Every app below appears in at least one of our shortlists with a named best-fit GMV band, integration depth notes, and operator trade-offs. Tap a tile to jump to the shortlist that covers it.
- Recharge
- Smartrr
- Loop Subs
- Skio
- Stay AI
- Awtomic
- Yotpo Subs
- Appstle
- Bold
- Seal
- Smile.io
- Yotpo Loyalty
- LoyaltyLion
- Stamped Loyalty
- Rivo
- Marsello
- Toki
- Friendbuy
- Influence.io
- Annex Cloud
- Klaviyo
- Postscript
- Attentive
- Yotpo SMSBump
- Sendlane
- Omnisend
- Drip
- Listrak
- Iterable
- Emarsys
- Wonderment
- Aftership
- Loop Returns
- ReConvert
- Rebuy
- Junip
- Okendo
- Stamped Reviews
- Parcel Panel
- Aftership Returns
Built for
Built for retention-complex Shopify Plus brands.
High-frequency consumables
Supplements, coffee, beauty routine SKUs. Subscription as the dominant LTV mechanic.
Premium / luxury brands
Points programs cheapen the brand; membership and tier-pricing carry retention.
Apparel + drop cadences
Quarterly cadence, returns automation, milestone loyalty over points.
Subscription-led ($20%+ active sub)
Active subscription operations: dunning, save-the-cancel, tier promotions.
Multi-vertical / multi-brand
Loyalty + lifecycle programs that span more than one storefront or category.
Migrating off legacy retention apps
Bold to Recharge / Smile to LoyaltyLion / Klaviyo from Shopify Email.
Customer outcomes
Brands compounding retention with our network.
Representative outcomes from $5M+ DTC brands the network has audited or run engagements with. Brand names anonymized; cohort numbers are real.
Supplements
$25M+ supplement brand
Active sub % climbed 14 → 27% in two quarters.
Beauty
$10M+ skincare brand
Lifecycle attributed revenue 18% → 33% in 90 days.
Apparel
$15M+ apparel brand
Loyalty redemption stuck at 12% → 24% after relaunch.
Pet care
$8M+ pet brand
Involuntary churn 9.5% → 3.8% with dunning rebuild.
Get matched
Talk to a retention expert.
Tell us where the program is stuck — we'll route you to an expert who has shipped the same fix at a comparable brand. One business day. No mass-blast. No discovery rounds before a directional answer.
Or email hello@shopretentionexperts.com.
Get expert guidance
Tell us about your situation — we'll match you with the right expert.
Frequently asked
Frequently asked questions.
The questions operators ask before engaging. If yours isn't here, the contact form or the home hero match form will get you a person.
What size brand do you work with?
$5M+ GMV is the floor for an engagement. Under that, the cost of an expert engagement usually doesn’t pay back in 12 months — we’ll point you to our free tools and playbooks instead and circle back when you cross the band.How do you vet the retention experts in the network?
Every expert has shipped the program type at $5M+ DTC brands we can reference. We talk to two operators per expert per quarter and rotate the shortlist based on responsiveness, retention outcomes, and operator NPS — not vendor sponsorship.What does a typical engagement cost?
Most focused 8–14 week engagements land in the $25K–$120K range depending on scope. Subscription program overhauls run $45K–$95K; lifecycle rebuilds $55K–$120K; loyalty redesigns $20K–$60K. Cost guides break this down by workstream and brand size.How long until we see the impact in the numbers?
First-90-day churn / first-cohort attribution lift typically shows in 60 days from launch. Full impact on 12-month LTV and active subscription % takes 2–3 quarters because cohort math lags. We measure both windows explicitly in every engagement.What’s your response time?
One business day from the form or email. No discovery calls before a directional answer — the audit comes first, the engagement scope comes after the audit names the binding constraint.Can we work with you if we’re not on Shopify Plus?
Most of the program advice translates to any Shopify tier or Klaviyo install. Expert engagements are sized for Shopify Plus operationally. If you’re on Basic or Advanced and want a strategist for the structural decisions, ask — we triage case by case.
Need help scaling retention?
Operator-vetted retention experts for $5M+ DTC brands.
We route you to the right expert for your situation — subscriptions, loyalty, lifecycle, win-back. No mass-blast. Reply within one business day.